MSI Identifies New Ways to be Its Customers’ Competitive Advantage
The current global economic slowdown has hit the manufacturing sector particularly hard and has caused businesses to reexamine their focus and operational approach. MSI Mold Builders is no exception.
During this time, MSI has reevaluated what it means to be its customers’ “competitive advantage” and how it can continue to add value to its customers’ operations. According to Toby Bral, MSI’s Director of Sales, the question that needed to be explored was, “What capabilities and expertise do we currently have that would allow us to bring even more value to our customers in this new business environment?” The answer from the team was unanimous: “Quality molded parts.”
Over the years, we’ve heard the different challenges our customers face, including not having enough capacity to fit current needs; the high cost of doing low volume part runs; and the toil of adding the appropriate labor during a pandemic. Out of this came one very clear takeaway, summed up by Eric Kolsto, MSI’s Director of Technology and Training: “We not only have the equipment but also the knowledge to immediately increase service to our customers by doing low volume injection molded parts from 500 to 3,000 tons in a wide variety of colors and materials.”
“WE NOT ONLY HAVE THE EQUIPMENT BUT ALSO THE KNOWLEDGE TO IMMEDIATELY INCREASE SERVICE TO OUR CUSTOMERS BY DOING LOW VOLUME INJECTION MOLDED PARTS FROM 500 TO 3,000 TONS IN A WIDE VARIETY OF COLORS AND MATERIALS.”
Shannon Rieck, MSI Project Manager
MSI recently worked with one of its customers, i2-tech, to do a production run of more than 5,400 injection molded parts. When MSI Project Manager, Shannon Rieck, was approached about this possibility, he realized he had a customer with the exact need he was looking to fill. With capacity constraints and repair work needed on the mold, Shannon knew that MSI could not only perform the detailed repair work on the mold but could also help i2-tech meet its own customer’s needs by providing the injection molding solution. “MSI won some tool refurbishment work for one of our customers,” said Darin Endecott, President of i2-tech. “Integral to this refurbishment was the ability to provide bank-build molding that allowed us to effectively serve our own customer.”
Right now, perhaps more than ever before, companies are increasingly focusing on what additional value their vendors and suppliers can provide to help alleviate pain points for their customers. MSI embraces this paradigm shift and is well-positioned to provide the added value you need to continue to be successful in today’s challenging marketplace.
If your company is facing obstacles when it comes to producing low volume injection molded parts, please contact us and we’ll arrange a time to show you how MSI can help and truly serve as your competitive advantage.
3,000-ton press (Cedar Rapids, Iowa)
1,000-ton press (Cedar Rapids, Iowa)
